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Prensa
Latina |
FIHAV 2009: Chivas 18 YO Whisky in Cuba
by Prensa Latina
Posted: Nov 5, 2009 13:51 UTC
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HAVANA (PL) - As part of the innovations of the 27th edition of Havana International Fair, FIHAV 2009, the joint enterprise between French company Pernod Ricard and Cuban enterprise Havana Rum and Liquors, Havana Club International proposed Wednesday to launch Chivas Regal 18 Year Old Scotch Whisky in Cuba.
This iconic brand grants Cuban tourism a touch of elegance to please those travelers with a discerning palate visiting this country, mainly those coming from Europe.
Chivas 18 Year Old, an ultra-premium blended Scotch whisky, is the latest expression in the world, specially made to please the most discerning palates, recognized by some experts as one of the most important brands of blended scotch.
Havana Club International, besides commercializing world and nationwide the best Cuban rum, in its joint enterprise of CubaRon and the French Company Pernod Ricard (since 1993), can afford to commercialize this brand in Cuba in view of a growing tourist industry in the future.
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